by AX Admin | Digital
As far as marketing strategies are concerned a one-size-fits-all formula does not really exist for a country as diverse as India. Many small businesses struggle with deciding the right kind of marketing strategy. In this article, we will help you choose the right...
by AX Admin | Digital
Google is developing a new technology called the FLoC (Federated Learning of Cohorts) to phase out third-party cookies in Chrome and other browsers. FLoC is based on machine learning and it is capable of studying user patterns anonymously, and then group the users...
by AX Admin | Digital
Third-party review platforms, as the name suggests are handled by third parties/brands. So, it becomes all the more important for you as a brand/business to have your own workflow for review management. The omnipresence of social networks and review sites helps...
by AX Admin | Digital
How to rank your brand/website high on Google search? How to save page rankings from going down? How to rank high on Google without paying for it? How to rank high on Google search results? How does the Google algorithm work? What is that elusive recipe for (PQ) page...
by AX Admin | Digital
Great brands get instantly recognized by customers and have great recall. A well-thought-out brand guideline and style guide is the answer. An array of extraordinary logos, color palettes, a comprehensive brand guideline, and a style guide focused on print media is a...